How Michelle Taylor Works Smarter, Not Harder, With Real Estate B-School


“We know that work-life balance is always a challenge for people in our industry...through coaching with Lars there has been much more awareness that it’s a possibility.”

Michelle Taylor is a real estate agent hailing from Wilmington, North Carolina. After more than 20 years’ experience in the field, her desire to take her business to the next level compelled her to look to her competition to find the common denominator that kept enabling them to outperform her. What she found was Lars. 
Michelle and John Taylor|
(Wilmington, NC)

“We looked at people who were highly successful and operating on a level that we weren’t and wanted to be, and found out that they were coaching with Lars. And so that’s why we approached Lars. After speaking with him it was automatic. We wanted in.”

The most significant immediate upgrade happened through her operations management. Lars’ program implemented systems which streamlined her business and increased her profit margin in ways she previously didn’t think was realistic. Now equipped with new marketing materials, she is the one who is a step above what her competition is doing in the market. The upgraded efficiency has also given her a new perspective on how to work smarter. 

“We know that work-life balance is always a challenge for people in our industry, so I think through coaching with Lars there has been much more awareness that it’s a possibility. He’s shown us through his own actions that it’s a possibility. And we now work six days a week instead of seven, so that’s a big improvement.”

Her desire to always be working and improving her numbers can make it difficult to make it down to one of Lars’ intensives, but after attending multiple times now, she knows the value of what she learns there far outweighs the temporary halt in business. 

The value is tenfold, a hundredfold, of what we get. The exercises he gives us, the path that he helps us develop, you just can’t miss it.”

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